Six Sells is an executive visibility agency for CEOs and senior leaders working in media, advertising, and technology.
Content published by executives consistently reaches more people, earns more engagement, and attracts more meaningful responses than content published by brands.
This is how modern B2B attention works - people pay attention to people far more than companies. Executive visibility builds familiarity, trust, and commercial conversations.
With that in mind, we work with CEOs and senior leadership teams to create consistent, credible content that reaches the people who matter most to your business.
We do this through a combination of long-form video, written executive content, and visual identity - including conversational video, ghostwritten content, podcasts, award writing, and corporate photography.
Email hello@sixsells.co.uk to learn more.
Common questions about executive visibility
What is executive visibility in B2B?
Online, people pay far more attention to personable, credible content published by familiar people than they do to company content published by faceless brands. Executive visibility is the consistent public presence of senior leaders that builds familiarity, trust, and commercial relevance before sales conversations begin.
Does executive content actually lead to sales conversations?
Yes. Content published by executives earns more attention and engagement than brand content, helping shape perception and reduce friction before sales outreach happens. In documented cases, Six Sells clients have closed six-figure deals as a direct result of this work.
Is executive visibility the same as personal branding?
Executive visibility includes personal branding, but goes further. While personal branding focuses on the individual, executive visibility connects a leader’s presence to their company’s credibility, reputation, and commercial outcomes.
Is this PR or a LinkedIn agency?
No - but we do use elements of both. Traditional PR focuses on media coverage, and LinkedIn agencies focus on posting and engagement. Six Sells focuses on executive visibility - making senior leaders visible and credible with the specific audiences and channels that lead to commercial conversations. Where PR or paid distribution is used, we apply it precisely.
Our Precise PR approach uses targeted, paid amplification to ensure executive content is seen by the right people, not simply the widest audience. We also place executives into the business pages of the national press through natively targeted stories.
What formats work best for executive visibility today?
Long-form video and written executive content are the most effective formats, supported by podcasts, awards, and strong visual identity.
